Personalized
Choose a watch. We will add your name, initials and/or logo onto a metal dial.
Bespoke Timepieces
Zürich, Switzerland
Time, made yours.

The house
Every Naevum begins as a conversation and ends as an heirloom. Case, dial, hands, movement. Chosen once. Kept for generations. We build one watch at a time, for one owner at a time. There is no collection to browse. There is only yours.

Against the catalogue watch
The same watch on a stranger's wrist across the room — recognized in an instant, and in that instant, ordinary. Money was never the rare part. Intention is. A Naevum cannot be bought off a shelf, because until you sit with us it does not exist. It is drawn around one person: your taste. No one across the room will ever wear your watch. No one can.
Our process
Japanese or Swiss movement.
Personalized, Customized, Bespoke, Fully Bespoke.
From our catalogue — a watch for Personalized and Customized, a case for Bespoke and Fully Bespoke.
Initials, a logo, a memory, something artistic. We listen.
Sent to you digitally. Live with it for a few days.
For Bespoke and Fully Bespoke: hands, bracelet — up to every visible surface.
Steps 3 and 6 vary by package. We guide you through each one.
Step 1
Starting fromCHF 599
+ Movement and parts for our Swiss watches are sourced in Switzerland. Each watch is Swiss made.
Step 2
Choose a watch. We will add your name, initials and/or logo onto a metal dial.
Choose a watch. We will design a customized metal dial based on your input.
Choose a case. We will design a metal or glass dial based on your input. Choose the hands. Choose a strap or band.
We enter a journey together where we handpick the case, bezel, insert, chapter ring, dial, hands, case back, rotor and bracelet.
Step 3
For Personalized and Customized packages
A curated catalogue of watches in steel, gold and black — many available in further colors and two-tone finishes. Diver watches include your choice of bezel insert.
For Bespoke and Fully Bespoke packages
A catalogue of cases in polished, brushed and black finishes — many with customizable bezel inserts. For Fully Bespoke, you choose from over 30 cases.
We share the current catalogue with you personally during your commission.
Steps 4 and 5
The dial is the page you will read ten thousand times. So we write it together, slowly.
It begins with paper. You tell us what the watch is for — the rooms it will enter, the wrist it will live on, the person it must outlast. We sketch.
Then the choices arrive. The ground first: metal or something special such as glass. Then the markers — numerals, batons, dots, or nothing. Then the one detail that makes it yours: initials, a date, a line only you understand, a logo, a sketch of a photo, something artistic, we're all ears. We will design something unique based on your input.
After we send you the design in digital format, you live with it for a few days. When you agree, we start the creation.
One virtual sitting to begin. A few weeks to design and be certain. A lifetime to read.


Free of signs
On every dial in the world, at twelve o'clock, a brand announces itself — and the wearer spends a lifetime advertising someone else's house.
Our name appears in one place only: above the door of our atelier.
The watch carries none of it. No logo on the dial, no signature anywhere it shows. In its place, nothing — or initials, a date, a line only you understand.
We build it. You own it. Whose name should it wear?
Step 6
The dial decides the character. What follows decides the whole.
Bespoke — With the dial settled, two choices complete the watch. The hands: their shape, their weight, their fill — chosen against your dial so they read at a glance. The bracelet or strap: steel, leather, or fabric, finished with the clasp you'll open every day. Two decisions. Then we build.
Fully bespoke — Here, nothing is inherited. We discuss every component: the bezel and its insert; the chapter ring, the quiet border where minutes are counted; the hands; the caseback, closed and engraved, or open to the movement; the rotor, and the bracelet. Seven decisions. A watch with no part chosen by anyone but you.
To accomplish a holistically appealing design, we discuss ideas and options for these parts already when designing the dial.

Some gifts are opened once, and then put away. A bespoke timepiece is admired every day.

Choose from two gifts
You know them. Their taste, their wrist, the restraint or the boldness they would never claim for themselves. Tell us your wishes for them. A memory, a sport, someone they love? We design. We build. You give.
Starting from CHF 599
To determine pricing, simply choose one of the packages.
A Naevum gift card carries no watch at all, only the invitation to create one. The recipient books their own session, makes their own choices, and takes home a piece that is entirely theirs, twice over: theirs to design, theirs to keep.
Starting from CHF 599
If desired, the recipient of the Gift Card may upgrade the package by covering the price difference.

